European football organizations, including the Royal Netherlands Football Association KNVB, the Johan Cruijff ArenA, AFC Ajax, and City Football Group, with the support of the Eredivisie CV, have joined forces again to tackle joint challenges in the football industry. For the current challenge, the organizations aim to find solutions that enhance the personalized journey of football fans, create unforgettable experiences, or stimulate cleanliness and sustainability around stadiums.
This Reimagine Football challenge resulted in 77 submissions from 14 different countries. Experts from the organizing parties have selected 10 entries, which are invited to pitch their ideas to the international football community and to further investigate if the solutions can be applied in practice during the Collaboration Event on June 28th, at the Johan Cruijff ArenA in Amsterdam, the Netherlands.
This edition of the Reimagine Football challenge series has invited companies worldwide, ranging from start-ups to established corporations, to come up with innovative ideas to help football towards better fan experience for three challenge subjects: Personalised Fan Journey, The Wow for the Crowd and Your Clean and Sustainable Stadium
The jury has selected 10 organizations for the final event.
Personalised Fan Journey
How can we create memorable fan experiences before, during, and after the game? The 5 finalists are:
- Social Asking
The Wow for the Crowd
How can we provide the best show and experience for all fans? The 3 finalists are:
Your Clean and Sustainable Stadium
How can we stimulate fans to contribute to a cleaner stadium, and reduce waste? The 2 finalists are:
- Kora Sustainability
If you are curious about this challenge and the next challenges, and how you can become part of the Reimagine Football community, please visit ReimagineFootball.com
Reimagine Football is an initiative of the Royal Netherlands Football Association KNVB, the Johan Cruijff ArenA, AFC Ajax, and City Football Group, with the support of the Eredivisie CV, and co-financed by the European Regional Development Fund.