CSR

The "Voetbal Geeft" commercial has been nominated for the Ster Gouden Loeki 2024

14 November 2024

The "Voetbal Geeft" (Football Gives) commercial has been nominated for the Ster Gouden Loeki 2024, a prestigious award for the best and most beloved advertisements in the Netherlands. This nomination places the commercial among the ten winners of the third quarter, making it one of the forty finalists for the advertisement of the year.

Golden Loeki

'The Ster Gouden Loeki 2024' will be the 30th edition of the public award for advertising. The prize was first awarded in 1995 to KLM for their commercial "Swans," and in the years that followed, many iconic ads have been honored with this coveted public award. Early next year, it will be revealed who will take home the prize during this anniversary edition.

'Voetbal Geeft'

Together with the 18 Eredivisie clubs and its CSR partner VriendenLoterij, the Eredivisie is committed to making a positive impact on society every day by working towards a healthier, more inclusive, and stronger community. In the video series 'Voetbal Geeft', the focus is on the impact Eredivisie clubs have on society and what this can mean for an individual.